Design Steps
- Market Research:
- Understand the needs, preferences, and purchasing behaviors of target consumers.
- Study competitors’ packaging designs to identify market differentiation points and opportunities.
- Concept Design:
- Conduct creative meetings to generate multiple design concepts.
- Present initial design concepts in sketch form to explore different design directions.
- Design Development:
- Use design software to create preliminary designs based on research and sketches.
- Select appropriate colors, materials, and printing techniques to further optimize the design.
- Prototype Production:
- Create packaging samples for preliminary testing and evaluation.
- Adjust and optimize the design based on test results and feedback.
- Client Feedback:
- Present the initial design proposal to the client.
- Modify and perfect the design based on client feedback until they are satisfied.
- Confirm the final packaging design and prepare production files.
- Choose suitable printing and production techniques for mass production.
- Testing and Improvement:
- Conduct various packaging tests to ensure reliability during transportation and use.





